Taking action to help our environment and driving positive change are commendable achievements in society. Here are a few initiatives that have taken place recently that have raised awareness about environmental issues, and more specifically, about the issues associated with littering.
To show the extent of our damage to our planet, the Lad Bible created a “nation state” called Trash Isles, which has got a population that is bigger than the populations of 17 countries officially recognized by the United Nations. The online petition launched by the Lad Bible and the Plastic Oceans Foundation asks the UN to recognize the island of floating rubbish (which is the size of France!) as the earth’s 196th country. The petition is supported by Al Gore, who was declared the first citizen of the Trash Isles. If the UN recognized it as a country, this would mean that other countries would have to take action to clean up this mass of floating waste in the Pacific Ocean. This is another example of using humor to tackle a serious environmental problem, and it seems to be working, as the petition has gathered over 220,000 signatures to date.
An environmental group in Indiana created an anti-litter campaign that went viral on Facebook. The campaign consisted of a sign that was set up at Wildcat Creek, which is an area that gathers a lot of rubbish, which has harmful effects on the local wildlife. The sign read: “Why are you littering? 1) I am a Jerk 2) I don’t care about natural areas 3) Mommy still cleans up after me 4) All of the above.”The image of the anti-litter sign was posted on Facebook in mid-September, and has been shared over 80,000 times. This is a great example of bringing attention to local environmental issues by combining the amplification of social media with the reliability of a sarcastic message. NICHES, the organization behind it, is a local non-profit that aims to protect, restore and sustain the ecosystems in the area.
UK pub chain JD Wetherspoon has stopped using plastic straws in the drinks it serves, as a conscious effort to reduce the amount of plastic that ends up in the oceans and landfills. Instead, the company is planning to use biodegradable straws made of paper in 2018. The result? Wetherspoon says that this simple change will stop 70 million plastic straws entering landfills and oceans per year. Wetherspoon isn’t the only one taking part in this initiative. The wider campaign, “Refuse the Straw,” includes other restaurant and pub participants such as All Bar One and the Liberation Group. Together, they are protesting the use of plastic straws, particularly since plastic items take up to 500 years to decompose. It seems that this kind of effort will make a difference – when the 5p charge per plastic bag was introduced in the UK, there was an 85% drop in the use of plastic bags. There may have been a very small money-saving incentive, but a lot of the decrease in the use of plastic bags was also due to the awareness being raised on the environmental impact of plastic at the time. Another campaign that urged people to stop using plastic straws was the viral video of the sea turtle in Costa Rica that was suffering because it had a plastic straw stuck in its nose. The turtle survived after a group of people removed the straw and released it back into the wild, but it was an eye-opening and painful video to watch, which opened peoples’ eyes to the harsh reality of the effect of plastic waste in the oceans.